Design that connects for organisations, large or small.
Brand Strategy
Sarah Minnis Design leverages deep marketing experience to create actionable brand strategies that consider you and your market. We identify where your opportunities are and how you should be positioned to be several steps ahead.
Brand Design
Memorability, uniqueness and authenticity are the foundation of great brands that connect. We create logos, comprehensive brand guideline documents and marketing collateral, giving you the tools you need to create a lasting connection.
Design Execution
Our professional design work spans the full spectrum of modern media, with out of home and digital assets that create profound, memorable connections. We uniquely combine a personal touch with high-end agency standards, offering full-service capabilities, including ideation, copywriting, design and placement.
The Brand Design Process
We believe great design starts with a clear understanding of your brand’s unique story. After a free consultation via phone, video call or in person meeting, here’s how we bring your vision to life:
Discovery & Research
We dive deep into your business, industry, audience, and goals to build a strong foundation for your brand.
Brand Strategy Development
We craft a strategy that defines your mission, vision, values, and tone to ensure your brand identity aligns with your goals.
Concept Design
This is where the magic happens. We create visual concepts, including logos, colour palettes, typography, and supporting design elements.
Presentation & Storytelling
We showcase the designs in context, such as packaging, websites, or marketing materials, and explain the thinking behind each choice.
Collaboration & Feedback
Your input is key. We work with you to refine the designs, ensuring the final result feels authentic and impactful.
Final Deliverables
Once you’re happy with the results, we provide all assets and guidelines you need to help launch your new brand with confidence.
Let’s work together to create a brand that truly represents you…
